Checklists: Create a list of things to check for a particular process
related to your business’s topic. Ex: a checklist for creating a web site.
Templates: Design a template that will make a certain action easier for
your target audience. Ex: a template for writing a resume.
Text Workbook: Publish a text format ebook so your audience can learn
and practice a certain skill. Ex: a text workbook for writing ad headlines.
Transcripts: Create an ebook of text transcripts of a related live event. It
can be a seminar, speech, class, interview, etc.
Dictionary Of Terms: Publish a web directory or ebook dictionary of
terms relating to your specific business industry or subject.
Plans: Create ready-made plans for a particular project your target
audience wants to accomplish. It could be marketing plans, landscape
plans, etc.
E-mail Reports: Publish quarterly e-mail reports that contains new
research discoveries, surveys, and statistics about your related industry.
Announcement Alerts: Give customers e-mail alerts about critical
information or product releases before your non-customers find out about it.
Rolodex: Compile a list of web sites or online contacts that are
related to the product. You could publish it on CD-ROM or on the web.
Archived Information: Bundle together some older information that’s
no longer available. It could be e-zine back issues, articles, transcripts, etc.
eBook Of Reviews: Publish an ebook of stuff that’s related to your
target audience that you could review like products, web sites, movies, etc.
Personal Notes eFile: Collect notes that you’ve taken about your
industry and compile them into a downloadable file.
E-mail Lessons: Teach a class via e-mail about a subject your
customers want to learn. E-mail them study materials, worksheets,
assignments, etc.
To Do List Or Instructions: Publish a list of instructions or things to
do in order to accomplish a goal your customers would want to complete.





