I was over reading the blog of Jay Baer, his article was about “What do Twitter Lists Say about your Personal Brand?“ He had a very need exercise.
Get the twitter lists you are on and then create a Woodle of the keywords.
I like to think of the Woodle as your core values and key words all wrapped together. I am also grateful to see all the time that I have spent working on my personal branding is paying off.
Here is my Woodle:



