1. Use a "P.S." at the end of your ad copy. This is where you either want to repeat a strong benefit or use a strong close like a free bonus. 2. Publish a free ebook and give it away from your web site or in your e-zine. This will increase your traffic, sales and e-zine subscribers. 3. Create multiple streams of income with your web site. You could sell your own products, join affiliate programs, sell advertising space, etc. 4. Give your visitors compliments in your ad copy. This … [Read more...]
What can eBooks really do for our practice?
April 27, 2009 By Leave a Comment
eBooks are one of those multifaceted products that can add enormous value for your clients. But they can also add to your practice, there are several different ways to leverage your ebooks to create more targeted emailing and direct mailing lists and to gain expert credibility in your target market. 1. Email List - People love to get free stuff, they visit your website and in exchange for their contact information they receive a gift. Make sure that they gift you have chosen really speaks to your … [Read more...]

